Let's face it. Providing sensitive information on a Web site is a risk. Many visitors will not give out that kind of data even if they see that the Web site claims security. Many more will certainly not reveal their personal details if the warm-and-fuzzy closed padlock isn't visible in their browser window.
See the What's New section for the latest updates.
Enter Secure Sockets Layer. SSL is a developer's tool for securing the transmission of data. Whether you are encrypting pages for the checkout area of an e-commerce site or you are protecting the personal statistics that your users supply you for marketing, SSL is ideal. A trusted certificate installed on the Web server offers visitors that good feeling of a secure environment.
There are caveats when implementing a Web site that makes use of the HTTPS protocol. I'm not referring to the technical nuances that you or a system administrator must face when installing a certificate on the server. What about simply adding a link from one page to another page that should be secured? Those of you who have experience with writing Web pages that use SSL probably know where I'm going with this. You cannot switch protocols unless you provide an absolute URL. Therefore, in order to allow a visitor to click on a link that should take them to a secure Web page, the reference must be absolute.